From: Course-Source - 19 Oct 2016
eLearning is a great solution to training needs, but how can it be made easier for L&D Managers to find, try and buy?
eLearning is attractive since it offers a very cost-efficient and effective solution to the training of employees, whether as stand-alone, or as part of a blended training programme. And there is a wide variety of courses available from desktop IT skills and languages though to Health & Safety, Compliance and “soft” skills such as leadership, sales and marketing.
However, the challenge for HR departments is that there are many, many companies offering different solutions. Some companies are highly specialised, competing in one particular niche – for example developing off-the-shelf eLearning language courses. Others offer somewhat broader libraries whilst others promote “total” solutions. This can make it difficult to search for and find the particular course which is required or, more likely, a mix of courses to meet all employee requirements from one source.
As an IT sector, eLearning can also be somewhat subject to technical jargon. The supplier understands the terminology and mechanics but this is often not the case for the purchaser. So, whilst the L&D manager within a company will understand, the marketing manager who is trying to find and evaluate some eLearning modules for his team probably doesn’t understand what LMS or SCORM-compliant mean.
Pricing too can be confusing, especially in the courses segment. Some companies offer individual pricing to single end-users. Others work on a licensing model where assumptions are made about the number of employees who will complete a set number of courses. Still others use different models and combining courses from different suppliers to meet internal needs can get expensive.
Ken Wood, an industry veteran of some twenty years says:
“I felt there was a critical need for simplicity and value within the market, particularly in the content segment, which is also by far the largest. Buyers seem confused by the different pricing models and frustrated by the time required to search different sources. A tool was needed to make things easier for potential buyers and ideally give them a one-stop-shop”
So Ken, conceived, developed and launched Course-Source eLearning for Business. It brings together over 1,400 eLearning courses from twenty-six (and growing) different content providers. This essentially offers Learning and Development (L&D) Managers a one-stop-shop for their requirements so saving significant search time and cost. The technology allows L&D Managers to evaluate any course in full for free before committing to purchase, so that they can pick the supplier styles and content to match their needs. The enrolment pricing model allows them to choose and buy what courses they need, when they need them and in quantities actually required for each course.
This facilitates more efficient and cost-effective use of eLearning since real usage can then be monitored and purchases adjusted according to genuine use – not forecasts. To complete the process, Course-Source uses proprietary technology to allow customers to either use their own Learning Management System, or have their courses hosted on Course-Source further smoothing the process.
Ken Wood, Managing Director, says: “We believe this innovative approach has greatly simplified the process of how to find, evaluate and buy eLearning. It saves organisations time and money not only in the initial search, but also in the ongoing implementation and use.”